carolyn@windwater.ca
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How To Successfully Integrate SEO and Email Marketing For Incredible Results

How To Successfully Integrate SEO and Email Marketing For Incredible Results

by Carolyn | Dec 22, 2021 | Content Marketing

SEO and email marketing are two of the most powerful marketing techniques for any business. You can integrate them for even more powerful results!

3 Essential Things To Include In An Effective Marketing Plan

3 Essential Things To Include In An Effective Marketing Plan

by Carolyn | Dec 8, 2021 | Content Marketing

Creating an effective marketing strategy starts with having a thorough marketing plan! Here’s how you should do it (and why you need to).

How To Improve Your Brand Visibility As A B2B Business Owner

How To Improve Your Brand Visibility As A B2B Business Owner

by Carolyn | Nov 24, 2021 | Website marketing

For every business owner, brand visibility should be a priority! But how do you do it? If you’re a B2B business owner, this guide will help you get started.

5 Important B2B Email Marketing Functionalities You Need For Your Business

5 Important B2B Email Marketing Functionalities You Need For Your Business

by Carolyn | Nov 10, 2021 | Email Marketing

When you’re selecting a B2B email marketing provider, you have a lot of options to choose from! Here are some features you should look for.

How To Fix and Optimize Your B2B Sales Funnel For The Best Results

How To Fix and Optimize Your B2B Sales Funnel For The Best Results

by Carolyn | Oct 27, 2021 | Website marketing

Your B2B sales funnel is so important! Optimizing your sales funnels and fixing problems is the key to moving your clients towards converting.

What Is Fractional Marketing, and Is It A Good Idea For Your Small Business?

What Is Fractional Marketing, and Is It A Good Idea For Your Small Business?

by Carolyn | Oct 13, 2021 | Content Marketing

If you’ve ever felt like you needed a little extra support in growing your business, fractional marketing might be the perfect solution for you!

5 Important Reasons Knowing Your Target Audience Inside and Out Matters

5 Important Reasons Knowing Your Target Audience Inside and Out Matters

by Carolyn | Sep 29, 2021 | Content Marketing

One of the foundational pieces of any successful content marketing strategy is to know your target audience inside and out. Here’s why!

Why Is Link Building Important for SEO? 4 Reasons To Prioritize This Strategy

Why Is Link Building Important for SEO? 4 Reasons To Prioritize This Strategy

by Carolyn | Sep 15, 2021 | SEO

Why is link building important for your business growth? There are a number of reasons, both for SEO and your business as a whole.

How To Calculate ROI For Your Content Marketing Efforts and Make Better Decisions

How To Calculate ROI For Your Content Marketing Efforts and Make Better Decisions

by Carolyn | Sep 1, 2021 | Content Marketing

Knowing how to calculate ROI (return on investment) helps you know whether or not your marketing efforts are successful.

Long Term Marketing Goals + How to Get There

Long Term Marketing Goals + How to Get There

by Carolyn | Jun 9, 2021 | Entrepreneur, Marketing Strategy, Small Business Strategy

Before we dive into your long term marketing goals, let me ask you this, “what are your business goals?” This is a basic question that should be easy to answer; however, many small business owners find it difficult to answer this because they’ve never actually worked...
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Previous Posts

  • 6 Ways Using a Marketing Framework Can Benefit Your Business
  • 5 Important Things You Need to Include In Your B2B Digital Strategy
  • 7 Effective B2B Content Writing Strategies for Marketing Professional Services
  • 5 Powerful CRM Implementation Process Tips to Help Set-Up Go Smoothly
  • What Is a Fractional CMO and How Can One Benefit Your Business?

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We work with small business and b2b consultancies on their digital marketing to increase leads, revenue and their business as a whole.  Marketing coaching, lead generation, content marketing, website marketing, inbound marketing and more.  Toronto, Mississauga, Etobicoke, GTA.

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