About Us

We work with a range of clients within the B2B and Services arena but work best with the following industries:







Our Story

WindWater Marketing is a unique marketing firm in that its focus is the small business B2B. Our specialty is B2B marketing in the services industry who currently function as a small business. We work with clients who have little ability or time to market, but see the need for awareness, lead generation, branding, digital marketing or all of the above..

It was founded in 2015 by Carolyn Bergshoeff and is headquartered in Toronto, Canada.  The name WindWater comes from the belief of marketing being the wind that gives small business the push and momentum it needs to be more competitive in the sea of business. A little corny, we know, but it paints an apt picture! Download our brochure.

What makes up our day:

  • Marketing Consulting 50% 50%
  • SEO 60% 60%
  • Content Marketing 85% 85%
  • Social Media 40% 40%
  • Website Systems 60% 60%
  • Value Messaging 75% 75%
  • Course Creation & Course Marketing 40% 40%
Carolyn Bergshoeff

Carolyn Bergshoeff


Carolyn’s marketing experience ranges in industry experience but holds a particular excellence in B2B and services marketing with 20 years experience. With a strong background in small business and entrepreneur marketing, she has developed a wide range of skills to meet the demand of what marketing and growing a small business or entrepreneurs require.  Carolyn holds a bachelor degree and post graduate certificate in Marketing from the University of Toronto and has continued her education in marketing throughout the years with programs/courses at George Brown College and Ryerson Univeristy focusing on social media strategy, analytics, data visualization, and web development.