Organic Content: A Strategy

Organic Content: A Strategy

Most marketers use both paid and organic in their mix. It’s a smart pairing that works in combination to fast track SEO, content testing and lead generation. But each is done for different reasons and in different ways. Organic Traffic Organic traffic is the...
Small Business Tools: Software that helps

Small Business Tools: Software that helps

There are many challenges to running a small business and choosing small business tools shouldn’t be one of them. It took me months to find a combination of software that work for us at WindWater Marketing. I wanted to share some of the programs I came across in...