by Carolyn | Feb 25, 2020 | Entrepreneur, Marketing Strategy, Value Proposition
Knowing where you stand in the market and among your competitors is vitally important for a business of any size but can offer key insights for a small business. Whether you are starting with an idea or just getting around to this piece of the puzzle, it is an...
by Carolyn | Feb 2, 2016 | Marketing Strategy, Value Proposition
Competitive intelligence is the action of defining, gathering, analyzing, and distributing intelligence about products, customers, competitors, and any aspect of the environment needed to support executives and managers making strategic decisions for an...
