by Carolyn | Jun 20, 2017 | Content Marketing, Marketing Strategy, Small Business Strategy
Gone are the days where you can simply dump more leads into your sales funnel to produce more sales. To make the most of your sales time you should be spending time with only those prospects that are genuinely interested in your product or service. But how do you...
by Carolyn | Feb 9, 2016 | Entrepreneur, Marketing Strategy
Though the use of the term “funnel” is a bit outdated when it comes to discussing leads and sales, I think it still has use for small businesses and entrepreneurs. By focusing on a “funnel” you are better able to set up a basic lead generating process that can be...