by Carolyn | Jan 28, 2020 | Entrepreneur, Small Business Strategy
Building a “better” business means different things to different people, but the path to get there is remarkably the same!
by Carolyn | Jan 7, 2020 | Entrepreneur, Marketing Strategy, Small Business Strategy
Marketing success isn’t easy for all service businesses.Convincing prospects of buying the intangible can be a true challenge if you’re new to marketing. Afterall, you’re the expert in your service and not necessarily in promoting your service. Catch...
by Carolyn | Sep 13, 2016 | Entrepreneur, Marketing Strategy
Most people that reach out to WindWater Marketing for help don’t know what they want. They only know what they want to achieve – that’s fair. However, the biggest response I get in our initial conversation is their opinion on what they DON’T want to do (number one on...
by Carolyn | Sep 6, 2016 | Entrepreneur, Marketing Strategy
I think as adults we all understand the logic of chipping away at our goals to achieve them over time – it is said to make large goals more approachable or achievable. But I think we skim past the part where consistency is pointed out as the key. We all want difficult...